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>>>  Other costs

The different costs involved in setting up a website can seem complicated at first, so I have put together a guide to explain what to expect.

  • What is a domain name?
    A domain name is the address of a website e.g. www.mywebsite.co.uk A domain name is separate from your website. it is the online equivalent of having a sign outside a shop which tells customers what the name of the shop is. When choosing your domain name bear in mind what people might type into Google when searching for products or services in your industry. For example, if your name is Jane and you bake and sell cakes in the Cotswolds you are likely to receive more traffic to your website if your domain name is www.cotswoldscakes.co.uk than if your domain name is www.janescakes.co.uk because people are more likely to type 'Cotswolds cakes' into Google. On the other hand your brand name may be more important to you - I wanted www.marcelladesign.co.uk as my domain name. When you tell me what domain name you would like I will search to see if it is available (or if someone has already purchased it...) and try to acquire it for you.
  • Can I have an email address that matches my domain?
    Yes, you can. It looks professional to have an email address that matches your domain. So, if your domain is www.cotswoldcakes.co.uk you could have an email address jane@cotswoldcakes.co.uk and/or sales@cotswoldcakes.co.uk etc.
  • Will my website appear in Google search results, and what is 'SEO'?"
    SEO stands for search engine optimisation. It is the process of optimising a website so that it is indexed and crawled by search engines such as Google (and Bing etc.) in the hope that information from the website will appear in search listings so that potential customers / readers can access the content on your website. There are numerous ways to optimise a website and this is a constantly evolving field. We will liaise to identify which aspects of your business or services you would like to highlight to potential customers, and I will optimise your site accordingly as part of the web design and set-up process.
  • What platform do you use to build websites?
    I am a Squarespace designer and Circle Member, and Squarespace is my platform of choice. If you already have a Wix website I can also work with that. Squarespace are a well-established industry leader with millions of users across the world offering responsive sites on a user-friendly all-in-one platform. WordPress is also hugely popular - if you are looking for a WordPress site you will need to find another designer as I don't work with WordPress.
  • Do you offer website redesigns?
    I offer website redesigns if your current website is built on Squarespace or Wix. If your current website is built on another platform I would want to set you up with a new website on Squarespace when your subscription with your existing platform ends.
  • How much does it cost to set up a website?
    Please see my Pricing page for helpful information about the costs involved in setting up and maintaining a website.

To use an analogy, imagine you want to run a bakery...

My one-off flat fee Web Design Package tends to be between £900 - £1,250.

It includes:

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  • ​Squarespace account set-up

  • Site design for a custom Squarespace site (no templates)

  • Up to ten webpages, including a blog with up to three posts, an events page with up to three events, and a portfolio with up to three projects

  • Advising on site structure

  • Basic copywriting assistance

  • Providing high-quality free stock images when needed (with occasional use of premium stock images at approximately £7 each, if required)

  • Providing graphics/icons for the site (if required)

  • Implementing basic SEO techniques to optimise the site and increase its chances of being indexed by search engines

  • Connecting your domain to the site

  • Legal pages such as a Privacy Policy page, using your content

  • Advising on how to make your site GDPR-compliant, including provision of a Cookie Policy page

  • Provision of a Website Terms and Conditions page

  • Up to two rounds of small revisions after initial first draft

  • Small, necessary tweaks after site launch

  • Being on email to answer any queries and guide you through the process
     

My fee will depend on the functionality you require and how many pages your site will consist of. Each site is different. Once you have sent me your website copy and site structure I will be able to finalise my fee with you.

I also offer the following add-ons:

  • Domain name purchase: £20 

  • Custom email account set-up: £40 

  • Squarespace email marketing set-up: £50

After site launch I would be happy to do website updates and maintenance for you at my hourly rate of £30 per hour. Many clients find this works well and is reasonable in terms of costs. It also means they don't have the learning curve of acquainting themselves with Squarespace, and therefore makes them more time-rich! But if you would like to do your own site updates after launch I also offer training on how to use Squarespace at my usual hourly rate of £30 per hour.

Please contact me if you have any further questions or if you would like me to put together a quote for you.

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